Swiggy, one of the largest food delivery startups in India, has ambitions that move beyond getting chicken shawarma to you. The startup, which began delivering select products from local stores earlier this year, today launched Swiggy Go service to enable consumers, micro- and small businesses to deliver just about anything within a city.
Swiggy Go, currently available only in Bangalore, further pits the food delivery giant against Google-backed hyper-local concierge startup Dunzo, which is also currently operational in select cities. In a recent interview with TechCrunch, Dunzo executives said food items account for more than 25% of all deliveries on their platform.
Five-year old Swiggy, backed by Naspers and Tencent, said it intends to expand Swiggy Go to more than 300 cities by next year.
The firm also said it is bringing Swiggy Store, which is currently available only in Gurgaon, to Bangalore and Hyderabad. By next year, it plans to have Store’s presence in all metro cities in the country.
In a statement, Sriharsha Majety, CEO of Swiggy, said, “Swiggy’s vision is to elevate the quality of life of urban consumers by offering unparalleled convenience. After enabling this with food delivery for five years and stores across the city with Swiggy Stores, Go will open the Swiggy delivery superpower to all consumers in the city.”
More to follow…
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