Alphabet reports Q3 Google ad business revenue of $28.95B, "other" revenues, like cloud and hardware, of $4.64B, and traffic acquisition costs of $6.58B (Jillian D'Onfro/CNBC)

Jillian D'Onfro / CNBC:
Alphabet reports Q3 Google ad business revenue of $28.95B, “other” revenues, like cloud and hardware, of $4.64B, and traffic acquisition costs of $6.58B  —  Google-parent company Alphabet just reported its third quarter earnings.  The company beat earnings expectations but missed revenue expectations.

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