John Borthwick, one of Giphy's early investors and board members, describes how the Facebook deal came about and says talks began in late March (Issie Lapowsky/Protocol)

Issie Lapowsky / Protocol:
John Borthwick, one of Giphy's early investors and board members, describes how the Facebook deal came about and says talks began in late March  —  Giphy investor John Borthwick on why the $400 million deal made sense and what this means for the company's other integrations.

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