Friday, January 8, 2021

LG Electronics takes a majority stake in Alphonso, a data and ad targeting company for smart TVs; sources say LG invested almost $80M for a nearly 60% stake (Sahil Patel/Wall Street Journal)

Sahil Patel / Wall Street Journal:
LG Electronics takes a majority stake in Alphonso, a data and ad targeting company for smart TVs; sources say LG invested almost $80M for a nearly 60% stake  —  The deal comes as TV makers seek to build streaming-TV ad businesses  —  LG Electronics Inc. has taken a majority stake in Alphonso Inc. …



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