Thursday, February 4, 2021

Snap says Apple changes to IDFA will interrupt demand; Unity says IDFA changes will affect how mobile game developers "optimize lifetime customer value" (Megan Graham/CNBC)

Megan Graham / CNBC:
Snap says Apple changes to IDFA will interrupt demand; Unity says IDFA changes will affect how mobile game developers “optimize lifetime customer value”  —  - Snap and Unity Software, which reported fourth quarter earnings after the bell Thursday, both warned of the upcoming impact …



from Techmeme https://ift.tt/39LvQM6

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