Thursday, May 31, 2018

Early data after GDPR shows Google and Facebook are drawing ad money by gathering users' consent for targeted ads at far higher rates than competing services (Wall Street Journal)

Wall Street Journal:
Early data after GDPR shows Google and Facebook are drawing ad money by gathering users' consent for targeted ads at far higher rates than competing services  —  Digital ad giants are gathering individuals' consent for targeted ads at far higher rates than many competing online-ad services, early data show



from Techmeme https://ift.tt/2JlflKj

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