Wall Street is now selling more data like social media sentiment and geospatial mapping, and less analysis as only ~21% of research emails are opened (Telis Demos/Wall Street Journal)

Telis Demos / Wall Street Journal:
Wall Street is now selling more data like social media sentiment and geospatial mapping, and less analysis as only ~21% of research emails are opened  —  Research units take different tack to refine information for clients; geospatial mapping for mall trips and Googling interest in ‘Luke Cage’

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